DumaCare was created from the ground up, by our dedicated team. When Michal Duma (CEO) approached us with his vision, we soon knew it would be more than a creative project: it was a mission to empower brain health worldwide. Our role was to brand the entire company & shoot a campaign video that explained the story, concept & future of DumaCare.
Project
scope
year
DUMA Care AI
branding, video
2023
Let’s Gro team actively worked on this project for a whole month, analysing data from other brain health platforms, brands, businesses, so we could develop a plan that led to a emotional & sleek brand strategy.
Our focus was to build the brand under the pilars of social responsability & healthtech. It is urgent to move people and make them self-aware of their brain health and the big problem we are facing.